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DELTAGEN FOR MARKETING
Convert more leads into sales
Sick of sales leaders complaining that marketing leads don’t convert? When your buyers tell you exactly why you win and lose, you have the data you need to drive your company’s revenue strategy and win rate.
STRENGTHEN ALIGNMENT
How DeltaGen helps marketers build influence
How DeltaGen helps marketers build influence
Effective marketing leaders are data-obsessed and rely on objective, buyer-centric win-loss data (not their intuition) to determine optimal go-to-market strategies that improve revenue outcomes for their business.
Generate winning pipeline
DeltaGen helps you understand your ideal customer better than ever, enabling you to target more precisely, craft superior messaging, and attract a higher number of more-qualified prospects into your pipeline.
Improve down-funnel conversion
Uncover the specific sales behaviors—as well as gaps in your product, pricing, or solution—that lead to subpar conversion rates, giving you clear direction on what the revenue team can do to convert more of the leads you send them.
Dictate GTM strategy
Objective win-loss data influences key strategic decisions, enabling you to become a trusted GTM advisor for your CEO. You’ll drive critical changes that your sales and product teams need to make in order for your company to succeed.
Build org-wide influence
Win-loss insights are the ultimate source of truth for any organization. When you own this data, you’re empowered to effectively drive initiatives, gain support for your strategies, and contribute to the overall success of the company.
ROI calculator
Voted #1 by your peers
The reviews are in—with more coming every day—and according to nearly 200 reviews, DeltaGen is the best in our category. See what revenue leaders like yourself are saying about the benefits of win-loss analysis with DeltaGen.
DeltaGen has provided a clear view on how our field teams are engaging with customers and prospects that helps us refine our go-to-market activities."
VP of Product Marketing
The fact we can drill down into categories and see verbatim feedback that’s been collected is hugely valuable. It makes the data really actionable.”
Senior Product Manager
DeltaGen's ability to quickly show us trends on why we succeed or fail is incredibly valuable. This provides us with clear direction on what actions we need to take to increase our business success.”
Market Intelligence Manager
Using a third party like DeltaGen helps us reach our customers more effectively since they’re more likely to talk to someone not affiliated with our organization.”
Product Marketing Manager
You can't live without this tool. Make the budget for it. With the results from DeltaGen, you can spend your time enabling your team to win more and close the gaps on why you lose.”
Product Marketing Manager
DeltaGen helps us understand, with confidence, why we win and lose deals."
Senior Product MarketingManager
Voted #1 by your peers
The reviews are in—with more coming every day—and according to nearly 200 reviews, DeltaGen is the best in our category. See what revenue leaders like yourself are saying about the benefits of win-loss analysis with DeltaGen.
DeltaGen has provided a clear view on how our field teams are engaging with customers and prospects that helps us refine our go-to-market activities."
VP of Product Marketing
The fact we can drill down into categories and see verbatim feedback that’s been collected is hugely valuable. It makes the data really actionable.”
Senior Product Manager
DeltaGen's ability to quickly show us trends on why we succeed or fail is incredibly valuable. This provides us with clear direction on what actions we need to take to increase our business success.”
Market Intelligence Manager
Using a third party like DeltaGen helps us reach our customers more effectively since they’re more likely to talk to someone not affiliated with our organization.”
Product Marketing Manager
You can't live without this tool. Make the budget for it. With the results from DeltaGen, you can spend your time enabling your team to win more and close the gaps on why you lose.”
Product Marketing Manager
DeltaGen helps us understand, with confidence, why we win and lose deals."
Senior Product MarketingManager
Voted #1 by your peers
The reviews are in—with more coming every day—and according to nearly 200 reviews, DeltaGen is the best in our category. See what revenue leaders like yourself are saying about the benefits of win-loss analysis with DeltaGen.
DeltaGen has provided a clear view on how our field teams are engaging with customers and prospects that helps us refine our go-to-market activities."VP of Product Marketing, Kentik
VP of Product Marketing, Kentik
The fact we can drill down into categories and see verbatim feedback that’s been collected is hugely valuable. It makes the data really actionable.”
Senior Product Manager, Hopin
DeltaGen's ability to quickly show us trends on why we succeed or fail is incredibly valuable. This provides us with clear direction on what actions we need to take to increase our business success.”
Market Intelligence Manager, AppFolio
Using a third party like DeltaGen helps us reach our customers more effectively since they’re more likely to talk to someone not affiliated with our organization.”
Product Marketing Manager, Bill.com
You can't live without this tool. Make the budget for it. With the results from DeltaGen, you can spend your time enabling your team to win more and close the gaps on why you lose.”
Product Marketing Manager, Loopio
DeltaGen helps us understand, with confidence, why we win and lose deals."
Senior Product MarketingManager, LaunchDarkly
Voted #1 by your peers
The reviews are in—with more coming every day—and according to nearly 200 reviews, DeltaGen is the best in our category. See what revenue leaders like yourself are saying about the benefits of win-loss analysis with DeltaGen.
DeltaGen has provided a clear view on how our field teams are engaging with customers and prospects that helps us refine our go-to-market activities."VP of Product Marketing, Kentik
VP of Product Marketing, Kentik
The fact we can drill down into categories and see verbatim feedback that’s been collected is hugely valuable. It makes the data really actionable.”
Senior Product Manager, Hopin
DeltaGen's ability to quickly show us trends on why we succeed or fail is incredibly valuable. This provides us with clear direction on what actions we need to take to increase our business success.”
Market Intelligence Manager, AppFolio
Using a third party like DeltaGen helps us reach our customers more effectively since they’re more likely to talk to someone not affiliated with our organization.”
Product Marketing Manager, Bill.com
You can't live without this tool. Make the budget for it. With the results from DeltaGen, you can spend your time enabling your team to win more and close the gaps on why you lose.”
Product Marketing Manager, Loopio
DeltaGen helps us understand, with confidence, why we win and lose deals."
Senior Product MarketingManager, LaunchDarkly
We engaged DeltaGen to help us understand at a deep level why we aren't winning deals. They’re performing regular win-loss interviews for complex professional software products and services to inform our go-to-market and in-market strategies. ... DeltaGen has exceeded our expectations. We’re optimizing our strategic and tactical plans based on the insights.”
Director of Product Marketing
We engaged DeltaGen to help us understand at a deep level why we aren't winning deals. They’re performing regular win-loss interviews for complex professional software products and services to inform our go-to-market and in-market strategies. ... DeltaGen has exceeded our expectations. We’re optimizing our strategic and tactical plans based on the insights.”
Director of Product Marketing
We engaged DeltaGen to help us understand at a deep level why we aren't winning deals. They’re performing regular win-loss interviews for complex professional software products and services to inform our go-to-market and in-market strategies. ... DeltaGen has exceeded our expectations. We’re optimizing our strategic and tactical plans based on the insights.”
Director of Product Marketing
We engaged DeltaGen to help us understand at a deep level why we aren't winning deals. They’re performing regular win-loss interviews for complex professional software products and services to inform our go-to-market and in-market strategies. ... DeltaGen has exceeded our expectations. We’re optimizing our strategic and tactical plans based on the insights.”
Director of Product Marketing
Ready to get started?
Try out DeltaGen for free to analyze one of your own wins or losses.
Ready to get started?
Try out DeltaGen for free to analyze one of your own wins or losses.
Ready to get started?
Try out DeltaGen for free to analyze one of your own wins or losses.
Ready to get started?
Try out DeltaGen for free to analyze one of your own wins or losses.
